​This is a lovely, colorful set that offers fantastic educational and fun interactive entertainment. It serves as a wonderful tool to help interact with your kids, turning learning into an engaging game.​The set comes with 70 wipe-clean flashcards (68 illustrated characters and 2 blank ones) that cover alphabets, colors, fruits, numbers, and vegetables. It is brilliantly designed to grow with your child, ranging from simple matching for toddlers to full shopping scavenger hunt "missions" for older kids. The thick, laminated cards have safe, rounded edges and pack away neatly into a magnetic box with a handy briefcase-style ring. It is an excellent, versatile resource for high-quality family bonding and learning.

What an amazing idea, to make a learning product so multi-functional. I think thats what attracted me to buy, although it didn’t have any reviews, and it was on the pricier side, I gave it a chance, and it was 100% worth it. The cards are quite large, fully laminated, and double sided. Each side has a letter, number, shape, colour etc and on the back a fruit/veg or other grocery items. The packaging is premium, and so easy to store the cards. I can really see these cards lasting a while. I bought them for my almost 3-year old daughter, but my 5-year old uses them too. I bought them to use them as normal flash cards, for my younger girl, you can trace the letters etc, so I thought it was really practical, and she can learn how to write the food she sees everyday. My 5-year old wanted to try some of the other activities that were on the box (I have to say the box is really well designed, like a game box really, and it makes the kids want to have a look and play with it) , so we started using them for shopping, and we did some of the cooking recipes that come along with the QR code. I have had the flashcards for more than 2 weeks now, and we are still using them to learn and surprisingly do the shopping with, my girls really look forward to it actually. Oh also, for the letter Z, is zucchini, not the British courgette, but you can see on the box the company says is actively looking for better alternatives. I emailed the owner, and suggested to add courgette under it like in brackets. She was lovely and replied to me that’s a great idea for the 2nd revision of the cards. Since, there were no reviews, I thought I will add my thoughts so other parents can give it a chance too.

I bought this for my 2-year old grandson, I wasn’t expecting for the box to be so nice, everything comes organised in categories. The characters are so adorable, and each one is doing a different action. It has everything you need for kids to start learning, and I like that is food-themed as is more relevant and can easy to find the things to show and learn. the quality of the cards is excellent, already spilled water on them, played with them outside and they were fine. You can bend them and the card goes back to its shape, you can see small crease, but is not like the other flashcard where they rip. We took the cards to the supermarket too, just a couple of them as it was a busy Saturday and that’s when he is usually more impatient, he was sitting on the trolley, and he would hold the card and shout the items names and point at them when he saw them. I’m sure once he grows up a bit older we can do the full shopping game, and all the other activities you can do with these cards.

I bought this set of shopping flashcards for my neice. She loved it and her parents couldn't believe the change in her when they went shopping, she was so involved and focused. The flash cards have also helped her to learn letters, shapes and colours. The binder is great as you can select exactly want you want in there.It was well packaged and presented and made a great kids gift. I don't normally write reviews but this was a great little product find.

I made the shopping list and we used the cards to identify letters with foods and their textures. Can't wait to use for ither activities.